Designer Dance Wear





The Christmas season this year is exceeding all of our expectations and the volume of parcels we at Dance Direct are sending out is significantly up on this time last year. We have grabbed the opportunity that the increase in sales and outgoing parcels has caused, to introduce the clearance ‘December up to 60% off sale’, with this special offer, unbelievably over 80% of the stock had gone within a week.

The Bloch hip hop tracksuit (product codes Z5295 & Z5230D) were so popular that we have desperately been trying to source more products to fulfil incoming requests, we have been unable to get further stock, so we will be adding a few more items this week to compensate for the speedy clearance of so many products and the disappointment this may have caused. The warehouse and office team is working hard to process and despatch all orders as quickly as possible.

On the 26th December 2009 we will be releasing another email blast with details of our simply massive January sale; we are making room for our new range of products which will be coming soon in the next Dance Direct catalogue due out in February 2010, this will be our biggest ever new product launch so we really need to clear space in the warehouse ready for the deliveries in the new year. This is the perfect time for our customers to grab themselves some high quality designer dancewear at super low prices, there are savings of up to £34.00 off of the original prices of certain dancewear products.

With lots of funky ‘must have’ urban dancewear from big brand names such as Deha, Nike, Pineapple and Bloch, our customers can choose from more than five different styles of dance pants from prices as low as £4.95 and also lots of different dance tops and leotards too, with in excess of 120 products up to 70% off original prices there will be something to choose from for everyone no matter what their style of dancing. There are leotards for ballet dancers, jazz pants and dance tops for jazz dancers and a large choice of urban dancewear for all the street, hip hop and break dancers out there.

Pineapples ‘You Make Me Feel like Dancing’ cotton double layer tee is down to £8.95 and Plumes cute little ‘DanceAngel’ cotton tee in a choice of fuchsia or light grey is now only £6.95. Beautiful Deha dance pants in cerise now have a saving of £34.00 which is incredible! Pineapples oversized distressed dance tee in grey is only £9.95 and not forgetting our ballet leotards on sale from as little as £4.95. These products at these prices will not be around for long so our customers will have to be super quick to bag a bargain.

Europe's leading online retailer of dancewear - Dance Direct.For further information regarding our range of Pineapple products, please visit our website at http://www.dancedirect.com

BY MICAELA HOOD
mhood@MiamiHerald.com

Jason Panton took a break on the couch and gazed at the clothes hung neatly on the racks and shelves at the Miami clothing boutique, Yard -- No Place Better.

When two customers entered the store Panton quickly jumped to his feet and pointed to a new line of threads.

''This is one of my first designs,'' said the Kendall artist as he held up a women's T-shirt named ''Queen,'' which features a picture of a black woman with long black hair wearing a red, green and yellow necklace.

Panton visited the boutique, located at 153 NW 36th St., to take pictures for his summer catalogs which are displayed on his company's website.

Last month, models danced and swaggered to reggae tunes as Panton picked outfits for them to wear.

''My clothing is a reflection of my life here in Miami and Jamaica, and I reflect on things that may have happened to me and it just brings itself out,'' Panton said.

The 30-year-old said he's set high hopes for himself. He would love to make a line of clothing that Caribbean natives would be proud to wear.

''I noticed the Caribbean community didn't have a brand of clothing they could identify to and I wanted to change that,'' he said, flipping his long dreadlocks.

''Rule Your Destiny,'' the company's motto is the philosophy that drove Panton to create the clothing line I&I, now finding a home in three South Florida stores.

The designs, a whirl of colors, images and shapes, feature themes Panton said are easily identifiable to the Caribbean community.

Among the designs: ''Hummingbird,'' which shows pictures of the red, green and yellow images of the Jamaican national bird, and ''Dancehall Explosion'' has pictures of two speakers with the names of several dance moves popular in the Caribbean during the 1990s.

Panton also drew inspiration from Rastafari -- a religion common in Jamaica.

The T-shirts, some written in Amharic, show hand-drawn images of Ethiopian Emperor Haile Selassie and Jamaican civil rights leader Marcus Garvey.

Panton, who moved to Miami from Jamaica in 1984, said the idea to launch a clothing line came while he was studying art at the University of Central Florida.

After college, Panton worked as an artist and spent most of his time traveling to exhibitions in Miami, Jamaica, Fort Lauderdale and New York City.

In 2007, he decided to market his artwork on cotton instead of canvas as T-shirts.

Panton, needing a partner, contacted longtime friend, Keisha Hall, who quickly jumped onboard. Hall, whose job is to handle the financial and business development for I&I, said the clothes are funky and appeal to everyone.

''People of all colors and races approach me when I wear the clothes, they're usually curious about the art and what it means,'' she said.

Joy Haizen, owner of Yard -- No Place Better, agreed.

''They touch a nerve with our core customer because they are unique and at the same time fashion driven,'' she said.

I&I designs men's and women's apparel, T-shirts, tank tops and dresses. Prices range from $25 to $50.

I&I Clothing is being sold at Yard -- No Place Better, 153 NW 36th St. in Miami, and Reggae Wear, 943 Washington Ave., in Miami Beach.

To shop online, go to www.iandiclothingco.com.